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19         China·South Asia








              Unlocking wealth code of China-
                            South Asia Expo


                              解锁南博“财富密码”


           Stepping into the South Asia Pavilion   that more new Nepalese faces have joined
        of the China-South Asia Expo feels like   this year. “With no visa fees required to
        entering a vibrant world filled with exotic   come to China, we truly appreciate the
        flavors, showcasing the rich diversity and   sincerity of China’s openness to the outside
        unique charm of the South Asian region.   world,” he said.
        From Nepal’s luxurious cashmere products   Indian exhibitor Manisha Wadhera
        and India’s exquisite jewelry and shoes to   attends the China-South Asia Expo each
        Pakistan’s fine leather and jade, Sri Lanka’s   year to showcase her jewelry and designs
        gemstones and black tea, as well as Bang-  inspired by nature. She also expressed in-
        ladeshi textiles, Afghanistan’s dried fruits,   terest in the stones from Yunnan, saying,
        and the Maldives’ shells and coral orna-  “You can find jade products everywhere
        ments, the array of products is truly a sight   here in Yunnan; they are stunning. Agate
        to behold.                         from India tends to be rose-red, while Yun-
           “This jade is not glued; it’s a solid   nan agate exhibits a deeper red hue.”
        piece carved from one whole stone!” said   In front of the Maldives booth, the
        Qaimi, a jade trader from Pakistan, as he   exhibitor introduced himself in Chinese,
        showcased a mushroom-shaped piece of   saying, “I am Ibrahim Shareef, and my
        jade to the steady stream of visitors. “This   Chinese name is Li Yong. This is my
        is Ganoderma lucidum, which holds signif-  eighth time attending the China-South Asia
        icant meaning for Chinese people, and it is   Expo.” Ibrahim highlighted that the booth
        entirely handmade.”                featured a variety of Maldivian specialty
           “Many Chinese consumers appreciate   products, including coconut shell paint-
        handmade products, which presents us   ings, shell bracelets, and coral necklaces.
        with a great opportunity. Our hand-embroi-  “My products have also been showcased
        dered scarves, cashmere shawls, handmade   in Hangzhou, Guangzhou, and Yiwu. The
        bags, and other purely handcrafted items   China-South Asia Expo is a fantastic plat-
        are quite popular among buyers,” said Ful   form that benefits us exhibitors each ses-
        Prasad Sharma, an exhibitor from Nepal. He   sion.” He expressed his hope to learn live
        added that participating in the China-South   broadcasting techniques to sell goods on-
        Asia Expo has effectively connected him with   line and promote his products on a broader
        both wholesale buyers and retail consumers.  platform.
           Nepalese exhibitor Suresh Dhakal   “The China-South Asia Expo gives us
        was enthusiastically presenting the cash-  a wonderful opportunity to showcase our
            mere scarf in his hands to visitors   products,” said Afghan exhibitor Saeed Sal-
               at his booth. This marks Suresh   iman Farooqi, smiling. Behind him, color-
                  Dhakal’s sixth participation   ful handmade carpets drew the attention of
                     in the China-South Asia   many visitors. Farooqi can speak some ba-
                         Expo, and he noted   sic Chinese, which allows him to introduce
                                           the carpets and engage in negotiations. In
                                           addition to offline sales, he has learned a
                                           new “wealth code” in China—hiring three
                                           local people to help with online carpet sales
                                                 through live streaming.
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