Page 2 - Yunnan Tourism Culture Times (96)

02 TOP NEWS | 要闻

Spring Festival holiday sees a jubilant

and vibrant Yunnan

龙年春节假期云南“热辣滚烫”

By Zhu Hai □ 朱海 / 文

On 18 February, the 8-day extended Spring Festival holiday came to an end. million individuals engaged in 268 celebrations centered around intangible cultural
Yunnan recorded a total tourism revenue of 63.74 billion yuan during the holiday heritages across the province, setting a historic record in terms of both participants
period, marking a 45.1 percent increase compared to the previous year’s Spring and the number of activities organized.
Festival holiday. Out-of-province tourists accounted for 54.3 percent of all visitors Yunnan saw a steady stream of visitors flocking to a total of 39 ethnic festivals,
to the province, reflecting an increase of 8.7 percentage points based on a sample including the Miao people’s Huashan Festival, the Dai people’s Water Festival, the Dai
survey conducted during the holiday. On average, tourists spent 3.1 days in Yunnan, Lue Cultural Festival, the Lisu people’s Kuoshi (Start of Year) Festival, and the Dai peo-
showing an increase of 0.8 days or 34.2 percent year-on-year. ple’s village fairs. Noteworthy events included the Yi people’s left-foot dances in Chux-
Fanya, a tourist from Beijing who spent the entire holiday in Jinghong, shared, iong, drawing over a million participants, the Jingpo people’s Munaozongge Dancing
“This year, we chose Xishuangbanna for a warm Spring Festival enriched with Festival in Yingjiang, with tens of thousands attending daily, and the inaugural “Everyone
the traditions of the Dai ethnic group. Beyond exploring scenic spots, we dedi- Sings Yunnan Folk Songs” event amassing 380 million views.
cated most of our time to immersing ourselves in the local culture.” Fanya and “Yunnan is renowned as a paradise for plants and animals, with its stunning
her family attended the Dai Cultural Festival in Gaozhuangxishuangjing, trans- ecosystems being the province’s greatest asset,” said an executive of Mekong River
lating to “nine pagodas and twelve stockade villages” in the Dai language. They Tourism Co. Ltd. The company experienced success at various scenic locations in
enjoyed the float parade, ethnic performances, and visited the Manting Royal Gar- Yunnan during the Spring Festival holiday period. “Notably, the ‘Celebrating the
den to take part in the Spring Joy village fair. Fanya said, “The elaborate costumes, Spring Festival with Animals’ educational tours arranged by the Yunnan Wildlife
props, and lively festivities during the float parade and the Dai king’s procession left Zoo, along with the concerts hosted at the Puer Sun-River Forest Park and the Little
a lasting impression on us.” Panda Manor, showcased the region’s picturesque ecosystems and were warmly
Numerous celebrations showcasing intangible cultural heritage and drawing embraced by visitors.”
crowds both locally and online took place in different regions of the province. For The economy in Yunnan is progressing in an orderly fashion, fueled by lively
instance, Qujing featured a grand performance of dragon and lion dances with 1,000 events that attract a wealth of visitors and drive increased consumption. The prov-
participants, Ximeng, Pu’er presented the Wa wooden drum dance, and Gengma, ince’s “many-splendored life” exuded a renewed allure during the Spring Festival,
Lincang hosted the Dai deer dance. Throughout the holiday season, a total of 6.05 signaling a robust beginning to the Year of the Dragon.

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